Use the content provided below to get started with your own campaign promoting Velocity over costly Native Warehouse Applications. And be sure to reach out to your Ivanti Wavelink rep if you need ANYTHING.
Welcome to your Ivanti Velocity vs. Native Apps Campaign Kit
Messaging Guidelines
Audience, use case, trigger words, challenge, solution statement, and benefits
Campaign Tactics
Specific and clear tactics that will help your campaign succeed.
Assets
White papers, blogs, videos, case studies, press coverage, and more
- Audience
- Warehouse Manager, Logistics Manager, Director of Distribution, Operations Manager, Business Unit Owner (retail), Head of Retail Strategy, Store Improvement/Futures Manager, Supply Chain Project Manager, Infrastructure Manager, Store Support Services, GM-Operations, VP – Supply Chain Management. - Partners – slightly different message - Prospects - Customers
- Use Case
Retail, warehouse, manufacturing, Logistics supply chain are moving faster than ever with the growth in ecommerce and Amazon effect. To keep productivity high, less errors in orders and safety, they require a solution for their modern devices with the option of voice to enable them to fulfill the orders quicker with more accuracy and safety.
- Message and Challenge
COVID-19 is making a lot of companies reconsider their next moves and forcing them to radically rethink how they operate and embrace technological investment in their warehouses and distribution centers. It is very costly to develop and maintain a native app. Not only that in some cases companies might have to replace or modify their backend or host system. Native apps are also device specific and does not provide the flexibility to render all types of rugged devices. It is time consuming, device-specific and device management, particularly version control, becomes a much larger requirement to update the full app any time a change is made.
- Solution Statement
Velocity is your pathway forward from legacy applications, without the risks of native apps. Ivanti Velocity TE and Web browser is the most efficient and easiest way to deliver an application to mobile devices. It’s cost-effective and enables modern features on your rugged devices that can be deployed and ready to use in minutes
This campaign combines email marketing, PPC, and blog posts. Please feel free to use these and/or other tactics as well. If you have specific questions about how to run the campaign, please reach out to your partner representative.
- Tactics
- 8 Emails to send to your audience
- 2 infographics, 1 case study pdf, 1 case study video, 1 data sheet, 1 solution brief, 1 blog
- How To Use
Please feel free to use the technical documentation, community posts, or emails any way you choose, with the following exceptions:
All assets will be used as CTA in emails
Choose from the menu of assets below. Use the content that best fits into your campaign.
- Main Campaign Asset
- Additional Campaign Assets
10 Reasons to Choose Velocity Infographic
- Emails
1. Infographic - Subject Line: Infographic: Drawbacks of Native Supply Chain Apps
2. Blog - Subject Line: Are Native Apps the Answer for Supply Chain?
3. Infographic - Subject Line: Bring your TE and Web Apps to Android
4. Mobis - Subject Line: Read a Real-life Warehouse Success Story
5. Datasheet - Subject Line: Need to Migrate Warehouse Applications?
6. Demo - Subject Line: Free Demo: Move Warehouse Apps to Android Fast